Buckinghamshire College Group
Advertising campaign for Bucks College Group, based in Aylesbury, Amersham and High Wycombe.
Overview
Buckinghamshire College Group initially approached us for support in creating a brand campaign. Today, we assist them with everything from developing a comprehensive marketing strategy to producing social media content, videos and printed materials.
Our approach
The campaign focuses on appealing to the ambitions of prospective students and the promise of great career and further education opportunities that they get from attending Bucks College Group.
In the ‘Bucks College Factor’ we created a strongly branded asset and proposition. With the Bucks College Factor anything is possible.
The ‘Bucks College Factor’ is built on a combination of real industry expertise tuition, fantastic industry standard facilities and resources, along with the credibility of famous industry partners such as The Peter Jones Foundation, Pinewood Studios and Chelsea FC Foundation etc.
Adding to this another success story such as Bucks College student Natasha Ann Bates winning Young Entrepreneur of the Year and the ‘Bucks College Factor’ suddenly has real value and becomes the go to place for you to start building a successful career.
Client
Bucks College Group
Industry
Education
Project type
Advertising Campaign
Deliverables
• Campaign concept
• Film
• Out of home
• Media booking
• Posters
• Leaflets
• Social media posts
• Video ads
• Email
• Roller banners
This campaign for Bucks College Group has been successfully running since 2021.
