Alternative Bridging Corporation
'The Dealmakers' video production for Alternative Bridging Corporation.
Overview
Alternative Bridging Corporation, a company in the competitive property finance market, approached us in 2021 to provide full-service creative design and marketing support. The brief for this project was simple – they wanted a staff film that would be positioned above the fold on their homepage.
Our approach
We created ‘The Dealmakers’, a high-energy 60-second staff film spotlighting their Sales team. The film presented the sales team as industry leaders and high performers, emphasising their expertise and results-driven approach for their clients.
The result
‘The Dealmakers’ was a resounding success, generating significant brand awareness and sparking industry conversations about Alternative Bridging. It went on to boost Alternative Bridging’s brand image, attracting prospective clients (25-35 year old males) and inspiring confidence in the team and services, with some light humour throughout.
Client
Alternative Bridging Corporation
Industry
Finance
Project type
Video production
Deliverables
• Concept
• Film
• Leaflets
• Social media posts
• Video ads
• Email
Alternative Bridging wanted a video that would standout in the busy property finance space. ‘The Dealmakers’ gave their brand the edge.
