Creative Design Support

The brief

A-Derma has a long history of plant-based dermatological skincare. They needed a series of printed marketing assets to help describe the benefits of their products to their core audiences. A-Derma provided us with all the content and information but needed our help on the creative, design and artwork.

Our approach
We used the materials A-Derma provided us with and designed a series of leaflets in a way that ensured the information was clear and easy to digest. We focused on:

• A clean looking design – ensuring key information was clear and easy to read.
• A natural colour scheme – consistent with A-Derma’s brand identity.
• Lots of product photography – making the leaflet interesting and visually appealing.

The results
The printed assets were popular with stores and well received by customers. By keeping the assets strongly branded and ensuring the copy read well, A-Derma was able to convey their skincare benefits in an clear and understandable way. With care given to the design and layout, we converted A-Derma’s content into multiple highly effective printed tools.