Homebase - Local Marketing
With more than 260 stores across the UK and Ireland, Homebase’s local marketing requirements are vast and varied. We’ve worked to support the team for a number of years, focusing on communicating store openings and closures as the business changes shape and size.
To meet the complex individual needs for each campaign we create bespoke toolkits, encompassing leaflets, press ads, emails, online display, digivans and ATM outdoor screens, with some Spotify in-player ads thrown in for good measure. It’s a thorough, process-driven way of working, essential in a busy and fast-paced retail environment.