Advertising for Alternative Bridging Corporation
Creative design for Alternative Bridging Corporation
Adcept that tested creative ideas
Adcept that tested creative ideas for ABC

Creative Concepts

ABC were needing an agency to come on board and demonstrate how they'd approach their visual identity, tone of voice and key messages whilst retaining certain elements. As a business, ABC wanted to stand out from the crowd and were keen to push more modern visual ideas.

We firstly looked at distilling their brand into a simple strong message and then we considered how to deliver this with personality and charm by creating a tone of voice and distinctive look that stood out.

The creative executions were then designed, showing an evolution from their current brand style.